When it comes to living organically and intentionally, having access to reliable, affordable online stores can make all the difference. Whether you’re stocking your pantry, refreshing your wellness routine, or simply seeking brands that care for the planet, two standout retailers consistently rise to the top: Vitacost and Thrive Market.

Vitacost: Affordable Wellness, Delivered

Vitacost offers a wide selection of organic foods, supplements, household essentials, and personal care items, all at prices that make healthy living more accessible. One of my favorite features of Vitacost’s is its frequent sales, with discounts often reaching 25% off across categories.

Even better? Vitacost partners with Rakuten, a cash-back platform that typically offers 3% back, but during special promotions, that rate can climb to 10% or more when you shop through their portal. This means you can combine Vitacost’s generous discounts with Rakuten’s rewards for even greater savings, without compromising on quality or values.

Vitacost is known for:

• Thousands of organic and non-GMO products
• Partnerships with brands that prioritize sustainability and ethical sourcing
• Frequent sitewide sales and coupon codes
• Rakuten cash-back compatibility for extra savings

Thrive Market: Curated Conscious Shopping

Thrive Market is a membership-based online store that curates high-quality, organic, and sustainable products for every lifestyle from vegan and gluten-free to keto and paleo. Thrive’s mission is to make healthy living easy and affordable for everyone, and their catalog reflects that with over 5,000 products tailored to diverse needs.

Thrive Market stands out for:

• Rigorous quality standards and ingredient transparency
• Commitment to carbon-neutral shipping and ethical sourcing
• Exclusive member-only deals, free gifts, and autoship savings
• A wide range of pantry staples, clean beauty, pet care, and more

While Thrive requires an annual membership, many users find that the savings quickly outweigh the cost, especially with their low price guarantee and curated bundles.

Why We Love Them Both

Vitacost and Thrive Market share a commitment to:

• Supporting brands that do good for the planet
• Offering products that align with intentional, values-driven living
• Making organic and ethical choices more accessible

Whether you’re just beginning your organic journey or refining your existing routines, these two stores offer a peaceful, empowering way to shop with purpose.